Why Choose A Custom Ecommerce Website Design?
By Scott D'Ambra - February 22nd, 2021
Great e-commerce websites don’t just happen by chance. They are carefully planned from start to finish to turn casual visitors into paying customers. At ClearTech Interactive Corp. we specialize in helping our customers with custom ecommerce website designs.
I will start by saying that custom ecommerce website design is not the right solution for every customer. Small businesses with tiny budgets, exploring & experimenting with online sales who don’t have an adequate budget for a custom ecommerce website design, should look at other more affordable options such as a rented solution or template based e-store. For those businesses where online sales & ecommerce is vital to your business, investing in a custom ecommerce website design makes a lot of sense.
What do I get with Custom E-Commerce Website Design?
With custom e-commerce web site design you get full control over the look & appearance and most importantly features & functions of the shopping cart. Unlike rented solutions which are fixed and rigid and do not offer the ability to customize the experience, a custom ecommerce website design offers tons of FLEXIBILITY.
Want to change your checkout process so it’s a simple one-step process? You can do that with a custom solution.
Want to offer a rewards program for frequent shoppers? Done.
Want shoppers to be able to share their purchases on their social media networks? It can be done.
Essentially with a custom e-commerce website design you pay more upfront but you get virtually unlimited future capability in most cases. This can be a boon in 6 months when you want to add new functions and features.
It’s sort of the difference between buying a SmartPhone and a an old school flip phone. They both can get the job done but the SmartPhone is infinitely expandable through 3rd party apps, giving your ever more features and options.
Custom E-Commerce Websites Designs Can Help You Close More Sales
With the ability to fully control & dictate the user’s shopping experience, you gain the ability to better control the outcome of your online sales efforts. If you can selectively guide & prompt the user based on best practices and proven methods, you can simply get better results.
There is a revolution going and more is being learned everyday about visitors’ behaviors, motives, how they find you, how they research you, how they proceed through the checkout process and why they buy. Companies are using this intelligence to squeeze more online sales out of their visitors.
The ability to react and respond to this changing information is what is separating those who succeed and those who barely get by. We are in the age now of what is being referred to as “Big Data” – the accumulation of so much information & metrics that it can’t be easily processed through traditional methods. Luckily, tools are cropping up that are making analysis of this information easier and actionable.
This means that as you accumulate knowledge and information, you’ll want to refine HOW you’re doing things and the only way to be able to do that is with a more custom ecommerce website solution.
We’re a Custom Ecommerce Website Design Shop!
At ClearTech Interactive, we believe the ideal e-commerce solution for you is the one that matches your current needs while also giving you the flexibility to expand in the future. We are often called up to tackle large or complex ecommerce projects that typical web design firms simply can’t handle.
If you’re looking for an experienced and skillful custom ecommerce solution, you have come to the right place. Don’t risk losing customers or making fewer sales because your ecommerce system isn’t up to snuff or because you decided to cut corners. Get a custom e-commerce website design that you can be proud of and one that will have your customers constantly coming back for more.
To learn more about Pyxel Development custom e-commerce web design services, send us an email or call 916-821-9044 to speak with an E-Commerce Website Design Specialist.